Helvetica is probably the most popular typeface on Earth today, after its invention in 1957 by Max Meidinger and Eduard Hoffman at the Haas Type Foundry, Switzerland What’s your favorite typeface? Or is there any that you absolutely hate? The Facts: Designer: Max Miedinger, working with Edüard Hoffmann, in 1957 for the Haas Type Foundry in Münchenstein, Switzerland Style: Sans serif Original name: Neue Haas Grotesk Derivation of name: Helvetia, the Latin name for Switzerland Descriptors: clear; readable; straightforward; efficient; smooth; balanced; rational; modern; neutral; conformist; dull; safe; predictable; boring; ubiquitous; corporate; socialist Did you know … … that there are 35 different styles of Helvetica? See them all here
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Mrs. BibleDigital Media & Art Educator Archives
May 2019
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